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Animation Studio

Sketch In Motion

Sketch In Motion Logo

About us

Laughter is considered a genuine emotion enjoyed by all people on a universal level. Both adults and children alike appreciate a fun break from the dullness of everyday routine. This is why Sketch in Motion is dedicated to bringing entertainment to all members of any household. Sketch in Motion aspires to reach a wide range of audience from adults, teenagers, friends, couples and children of all ages through animation and cartooning products with a witty content, humorous tone and stylish artwork.


Established with the vision to create quality-animated productions, Sketch in Motion has uncovered its niche in the market as a creative house that deploys animation to entertainment productions, with an eye on communicating a meaningful message wrapped in witty banter and humor. With spontaneous hilarity, Sketch in Motion addresses real-life circumstances, from issues that arise daily to the most current social situations. Through the unique gift of professionalism wrapped with laughter, Sketch in Motion ties quality production with a meaningful message for all viewers.

Sketch In Motion Logo Character is drawing pointing with a stick

Who We Are

Mr. Moaiad Zidan - General Director

Mr. Zaidan offers the unique talent of being an animator, cartoonist and an apt project manager all rolled up into one person. Fifteen years of experience has resulted in his ability to effectively direct and manage projects as well as perfect a wide range of styles from classic cartooning to new-age animation. Specializing in character design, Mr. Zaidan has worked with various acclaimed regional and international animation companies throughout his long career.

Moaiad Zaidan

General Director

How We Do It

From concept to completion, Sketch in Motion provides a full, in-house approach to entertainment and animation productions.



  • Concept Idea and Script Writing: Sketch in Motion takes the initial conceptual idea and develops it through a unique implementation process. A creative idea is pitched and developed by the creative team into a full concept.

  • Story Boarding: Our skilled artists hand-draw the concept and transform it into a comic book version to serve as the blueprint for the action and dialogue.

  • Voice Recording: Our crew of actors then starts recording, sometimes more than once and in different tones, reading from a script and improvising to add the needed feel. The best reading is then selected and synchronized with character movements.

  • Characters and Background Design: based on the initial script, storyboards and their own intuitive creativity, our team of artists craft inspirational characters and design the background set, attending to all the intricate details that further reminisce the desired feel.

  • Production

  • Episode Formation: Our artists then translate the story into scenes and choreograph the characters in a way that relay the intended emotions and story point.  

  • Post Production

  • Exclusive Background Music and Sound Effects Production: The audio effects are then implemented with voice recording, original music and sound effects production in the in a professional digital recording studio.

  • Video editing and montage: The completed project then undergoes strict video editing until the finished product is reached.

  • Monitoring and Evaluation: After completion, an assessment process is initiated with audience feedback through telecom interaction, website streaming, etc. This process is implemented to gather statistics on interest and feedback that would assess the impact of the finished product

Sketch In Motion Logo Character is drawing

Our Works

Street 13 - 2022

Our clients

We are so We pride ourselves on building strong, collaborative relationships, understanding each client's unique needs. Our personalized approach ensures that we not only meet but exceed expectations, fostering long-term partnerships built on trust, innovation, and shared success. Join us and experience the difference of working with a team that truly values your vision and works tirelessly to bring it to serve many clients in different sectors, national and international organizations.

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